THE GLOBALIZATION OF CULTURAL PROCESSES AND ITS IMPACT ON THE FORMATION OF SOCIAL AND CULTURAL STATUS OF EVERYDAY LIFE 

Rosenberg Natalya Vladimirovna, Doctor of philosophy, associate professor, head of sub-department of communication management, Penza State University, elya@sura.ru

008.001.14 

Globalization of social and cultural life is a special feature of modern society. This process is becoming more and more urgent because of the intensification of impacts on everyday life. The article considers the globalization as a factor of development of modern society and its influence on formation of the social and cultural status of everyday life. 

everyday life, everyday life culture, everyday life structures, globalization, communication.